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UNSHAKEABLE.

For CEOs & Founders Driven to Find Their Edge

You'll know within minutes whether you'd rather have me on your team.
Or your competitor's team.

Because this page isn't a sales pitch. It's a filter.
 

Coaching is the force multiplier that closes gaps and accelerates outcomes.
And I'm not here to convince you of that — I'm here to be it.

 

→ If you want a coach and performance strategist who's run the
miles working with some of the best in the world — I'm your person.

→ If you need someone to see what everyone else is missing — I'm 
your person.

→ If you want someone to go slow, play it safe, and tell you what you
want to hear — I'm not your person.

 

The Gap

Growth ceilings don't come from a lack of drive, vision, or opportunity.
 

They happen when a CEO's effectiveness has a ceiling, teams are
pulling in different directions, and execution excellence keeps falling
short — and no one has the strategy, bandwidth, or courage
to fix what's broken?

 

These are the problems I take on.

 

Why Me
20+ years.

134,000+ hours of human performance data across virtually every industry — revealing the thinking, behaviors, and habits of why some people consistently win, and others don't. 

2-Time Global Coaching Director

Scaled a team by 300%, delivering a 400% performance
improvement, and earning a 9.7 client satisfaction rating.

Global Co-Lead Certifying Coach Trainer with Brendon Burchard
at the Institute of High Performance.

 Trusted by Fortune 500, Military, and NASA Leaders. Olympians. 
Verified Word-Class Entertainers. Trailblazers like the first Female
Energy Sector CEO in Kenya. 

 

I know the patterns that drive results.
I know the blind spots that hold top performers back.
I know how to find them — and how to help you close them.

 

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Jon Carioto, MS, CSCS
Owner, Diamond Coatings

I had the privilege of working with an exceptional coach who truly transformed me and my performance. Under Lauren’s guidance, I was able to unlock my full potential and achieve remarkable results. Her coaching style was not only motivating but also tailored to my specific needs and goals.

During our coaching sessions, Lauren provided invaluable insights and strategies that propelled me towards success faster than I could have done on my own. Lauren was able to identify my strengths and weaknesses/blind spots and helped me develop a clear roadmap for improvement. Lauren’s expertise in the field and ability to identify areas for growth was truly impressive.

What sets Lauren apart is her commitment to my success. Lauren went above and beyond to support me, providing constant encouragement, accountability and challenge. I love that Lauren is not afraid to ask me the hard questions and peel back the layers. Lauren's deep understanding of what drives and derails elite performance allowed me to push beyond my limits and achieve breakthrough results.

I am grateful for the impact Lauren has had on my personal and professional development. Lauren’s guidance and mentorship have not only elevated my performance but also instilled in me a newfound confidence and belief in my abilities. I highly recommend Lauren's coaching services to anyone looking to take their performance to the next level.

To sum up, my experience with Lauren has been nothing short of remarkable. Lauren’s expertise, dedication, and personalized approach has been instrumental in helping me achieve my goals. I am forever grateful for the positive impact Lauren has had on my life!

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What Will Change When You Work With Me
 

Leadership Edge — You'll Lead with Impact. 
Gain insight into your blind spots and limiting, automatic behaviors and realign your priorities, delegate effectively and consistently, and focus on your unique revenue-generating areas of expertise.

 

Organizational Clarity — You'll Address Reality.
Uncover where people, efforts, and outcomes are misaligned, and invest the necessary resources purposefully to remove friction points and deploy reliable performance multipliers.

 

Talent Architecture — You'll Build A-Player Teams. 
Place the right people in the right roles with non-negotiable standards and accountability to drive productive team collaboration, engagement, and retention. 

 

Performance Excellence — You'll Be Unshakeable Under Pressure. 
Master your composure, focus, decisiveness, and decision-making skills in high-stakes situations, and thrive where your competitors break down. 

 

Strategic Influence — You'll Shape Executive-Level Decisions.
Learn to read the room and adapt your communication to effectively influence discussions and decisions with C-Suite Executives and Board
Members, to build strong, long-term, supportive relationships.

 

My Standards

Assessments, Not Assumptions

Most coaches guess. I assess. You'll know your triggers. Your defaults under pressure. Where you lose focus, overanalyze for micro-manage — before it costs you the deal, the team, or the room. Most CEOs never find out. You will.

 

Constraint-Focused Agenda

There will always be fires to put out. There will always be competing demands on your time. There will always be someone who needs a piece of you. 

 

None of that drives our agenda.

 

My job is to cut through the noise — past your stories and comfort zones — and expose the elusive, most essential gaps that are directly compromising your results. Then give you reliable, effective tools to close them

 

Science-Backed Frameworks

You don't get proven frameworks — you get proven frameworks calibrated to your world, your challenges, and your personality and how you best operate — and simple enough to teach your leadership team — because what wins in your office must win across your entire organization.

 

Relentless, Objective Accountability

Every session has defined outcomes, and action plans have immediate deadlines. I hold you to them — without exception.


This is how you stop reacting to everything, start executing on what matters, and move toward your goals at a pace most people never experience. There are no free passes.
 

Honest Trusted Confidante

Nearly two-thirds of CEOs make their most consequential decisions completely alone — absorbing pressure, second-guessing in silence, with no objective voice in the room.

 

I will say what no one else has the courage to tell you. Not opinion — observation. Fiercely in your corner, with no financial stake and no personal agenda. Objective. Committed. Loyal.
 

Someone to weather the storm with you — carrying the weight alongside you, cutting through the isolation, restoring clarity when it matters most.

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FIND YOUR EDGE
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This is why I'm selective about who and how many people I work with. When I commit, I'm all in.

This is a relational engagement, not a transactional one.

Your gaps will be closed — personally, within your team, and across your organization.

They have a root cause.
They can be found.
They can be closed.

 

And when you close them — your leadership impact compounds.


You control your focus, your priorities, and your boundaries.
You know your organization's strengths and weaknesses.
Your best people are in the right seats.
Your decisions stay effective under pressure.

Your communication inspires engagement and accountability — at every level.
 

You find your edge.

You become Unshakeable — the version of you that makes the hard call clearly, holds the room without effort, and goes home knowing you didn't leave anything on the table.

The gap exists. You can't see it. That's why I'm here.

How much longer can you afford not to know?

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Dan Macias

Sandler Colombia C0-CEO

Lauren Jawno's coaching programs were a game-changer for me. Not only did she challenge me to reach new heights, but her guidance was instrumental in building my business from the ground up. Lauren's expertise extended beyond professional growth; she also helped me significantly improve my personal relationships, which has been invaluable.

Her unique approach to coaching has made a lasting impact on both my career and personal life. I am deeply grateful for her support and guidance, and I consider her a lifelong mentor.

MAKE YOUR MOVE

Let's connect for 30-minutes and determine
the best strategy to 
"Find Your Edge".

Be UNSHAKEABLE

For ELITE PERFORMERS Driven to Dominate From Within
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